Pure Puurheid
Spontin is an idyllic Belgian village is with a special little factory, the Siroperie where Spontin lemonade syrups were prepared with love and passion according to pure and artisanal recipe. In 2008, the artisanal brand was revived and repositioned. The renewed syrups and thick juices required new packaging.
Liesbeth Ronden was asked to design the new packaging lines. Distinctive packaging gave these sustainable and organic niche products the style and look of a mainstream brand for a large audience.
The core of Spontin consists of good products obtained from organic cultivation. The challenge was to rewrite the authentic Spontin lemonade recipes from the 1920s.
The common thread in the philosophy is sustainability. We think farther ahead, which means we are already making decisions for our grandchildren. As a food producer, you bear a responsibility, not only to people, but also to nature.